BimmerWorld Takes Sixth Place and 14th at Lime Rock Park

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Hot temperatures and caution-free conditions were the themes of the IMSA Continental Tire SportsCar Challenge race yesterday at Lime Rock Park. The short but fast “classic” layout on the 1.53-mile, seven-turn northeastern Connecticut circuit was a challenge for the two-hour and 30-minute 150-lap race, which saw Mazdas dominate the Street Touring (ST) class podium.

The No. 84 OPTIMA Batteries BMW 328i of starting driver James Clay and co-driver Tyler Cooke began the race from the fifth position on the grid and struggled a bit with the heat and tire preservation on the greasy track. However, they were able to manage their fuel economy to run in the Top 10 all of the race. As the race went on, the duo did their best to maintain position, manage the heat inside the cockpit and push the F30 chassis to the limit under trying conditions to finish in sixth place in class.

The No. 81 BimmerWorld BMW 328i of Jerry Kaufman, who qualified the car in the 19th class position, and co-driver Kyle Tilley, advanced their BMW to 14th position at the checkered flag, despite a challenging race start. Feeling comfortable with the car setup, Kaufman clawed his way back up through the field after losing several positions early in his stint. Tilley had to manage a brake pedal issue, which proved particularly challenging in the first corner, despite having an otherwise good BMW race car with plenty of speed.

James Clay, Team owner and driver, No. 84 OPTIMA Batteries BMW 328i (F30 chassis):

“It was a good race, but we were struggling with the car a little bit in the second half. We’re the heaviest car without a special tire exception, and it’s just hard to keep the car together for that burst you need at the end. I think we were lucky to run up front today at the beginning, and we were gifted a couple of spots there at the end just because we were able to run up front. Plus, we were able to push our pit stop to a little bit later, so the fuel game played in our favor. Sixth place — I wasn’t feeling that was likely, especially since we saw what was going on with the track. It was a really hot, greasy track, but I’m pretty excited for sixth.”

Tyler Cooke, driver, No. 84 OPTIMA Batteries BMW 328i (F30 chassis):
“We started off with a pretty good car. The team’s done a really good job working their butts off, and I couldn’t be prouder with a Top 10. We just had nothing at the end for the top guys. The Miata MX5s lapped the entire field, so that’s unreal. That’s not even remotely close to anybody’s pace which just blows my mind. This [Lime Rock] is an okay track for us, so a Top 10 is perfect, but we’re happy to be heading into Road America next, which is a good track for us.

Jerry Kaufman, driver, No. 81 BimmerWorld BMW 328i (F30 chassis):
“Well, it was an interesting start. We started from the inside and hung to it, but then we got caught out on the outside for turn three and lost a bunch of spaces but crawled back from 25th to 15th. It was a lot of work trying to keep the right side tires good for the second driver. The car had good pace the whole time, and it never felt like the car went away. As the fuel burned off, the tires went with them, so the car didn’t ever develop any kind of push or oversteer; I’m really happy with the way we ended up getting the car setup. I wish the start went a little bit better because we could have been a lot higher. That really killed us for positions. Once you lose laps at the start, it’s really hard to claw them back. I think our goal for the Road America race is to really focus on getting a clean race start and not getting hung up anywhere where it could cost us.”

Kyle Tilley, driver, No. 81 BimmerWorld BMW 328i (F30 chassis):
“On the whole, it was a good race. We lost some track positions in the pit stop, and when Jerry was getting out he dropped the car into gear, so we were held in the pit box longer than we should have been. It just dropped us down a little further than we wanted. The first couple of laps out of the pits we had a brake pedal go to the floor every lap into Turn one. We had to do lots of pumping on the brakes into [Turn] one, so the brakes weren’t really where we wanted them to be. On the whole, our pace was good. Towards the end of the race, we were one of the fastest cars out there. We just need to nail it. The first five laps for Jerry and the first five laps out of the pits would have been a lot better if we didn’t have the brake pedal issue, but these things happen. It wasn’t a bad run by any means. It’s solid points but still not quite where we wanted to be.”

The television broadcast of the Continental Tire SportsCar Challenge race will be on FOX Sports 1 on a tape-delayed basis on Sunday, July 31 at 12 PM EDT.

The next race, Round 7 for the Continental Tire Challenge, will be held at Road America as part of the Continental Tire Road Race Showcase on Saturday, August 6.

FOLLOW BIMMERWORLD AT: https://www.facebook.com/bimmerworld

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ABOUT: BimmerWorld is renowned as a leader in BMW aftermarket and tuning expertise, and competes in the Continental Tire Series with a pair of BMW 328is (F30) where the Virginia-based outfit has become a routine winner and Championship contender.

BimmerWorld Earns the ST Pole at Canadian Tire Motorsport Park But Searches for Better Pace During Saturday’s Race

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The No. 84 OPTIMA Batteries BMW 328i of qualifying driver James Clay and co-driver Tyler Cooke started from the pole position in Saturday’s IMSA Continental Tire SportsCar Challenge race at Canadian Tire Motorsport Park, but handling issues during the race resulted in an 11th-place finish in the Street Tuner (ST) class after 2 hours and 30 minutes of competition.

The challenge was evident from the start, as two cars got around Clay on the first lap and he was put on the defensive immediately. He was sixth at the 30-minute mark, but he put his head down and advanced to fourth by lap 43 when the race’s only full-course caution waved with 65 minutes gone. He pitted under that yellow for the driver change. Cooke ran most of his stint in seventh place despite a healing broken wrist, but the car faded to 11th at the end.

Jerry Kaufman started ninth in class in the team’s sister car, the No. 81 BimmerWorld BMW 328i. His co-driver, Kyle Tilley, took the checkered flag in 15th position. There wasn’t much practice time due to rain and incidents, but they were both fairly pleased with the setup they chose. Both drivers think the team will do even better at the next race, which should favor their BMWs more than this particular track did.

James Clay, Team owner and driver, No. 84 OPTIMA Batteries BMW 328i (F30 chassis):

“We had a great place to start the race, but looking at the performance of the cars yesterday and looking at the data, we knew we didn’t have the car to win the race. We’ve done well with poles this season, and we have solid drivers in the cars. We have good cars, but we don’t have that punch at the end when you need it. It’s tough, and we try to hang on to it to put ourselves in the best position possible so we can have the best finish possible, but we’re not driving up to the finish we want, so it’s a little bit challenging right now.”

Tyler Cooke, driver, No. 84 OPTIMA Batteries BMW 328i (F30 chassis):
“It was just a pretty tough race. We didn’t have the car handling the way we wanted. We had most of the fuel covered until I got a little starvation in the last corner and that sent me backward. We didn’t have the car to keep progressing forward, so all I could really do was try to keep the cars behind me the best I could. We came out in 11th place, and now we’ll move on to Lime Rock.”

Kyle Tilley, driver, No. 81 BimmerWorld BMW 328i (F30 chassis):
“I’m actually pretty happy with the race. It’s the best the car has felt in race trim this year. It’s not perfect, but it’s been a big step forward from what we’ve had previously. We struggled in two places today. The first was on the back straightaway and the second was onto the front straight, which are obviously two important areas. Just getting the car turned was difficult because it wasn’t having any of it. But, on the plus side, Lime Rock doesn’t have any corners exactly like that, so I’m pretty confident that if we roll off with the same setup at Lime Rock, it will be good. So, it was the happiest I’ve been all year, plus I had a good battle with my fellow countryman, Robin Liddell, and that’s always fun.”

Jerry Kaufman, driver, No. 81 BimmerWorld BMW 328i (F30 chassis):
“The race went pretty well. The pace was a little slower than yesterday after a huge rainstorm, but the BMW carried speed really well throughout the race. I didn’t feel like we used up the tires. It was pretty consistent, similar to Watkins Glen, where we started reeling in cars at the end of the stint. I’m really happy with where we pulled into the pits, and Kyle’s performance made it. We didn’t have much practice, and I know that really hurt him and his confidence going into it, but he did really well. I’m happy and looking forward to Lime Rock Park.”

The Continental Tire SportsCar Challenge race will be broadcast on a tape-delayed basis on FOX Sports 1 starting at noon EDT on Sunday, July 17.

The next event, Round 6, will take place at Lime Rock Park in Lakeville, Conn. on Saturday, July 23.

FOLLOW BIMMERWORLD AT: https://www.facebook.com/bimmerworld

STAY UP TO DATE WITH BIMMERWORLD NEWS AT: http://www.bimmerworldracing.com

ABOUT: BimmerWorld is renowned as a leader in BMW aftermarket and tuning expertise, and competes in the Continental Tire Series with a pair of BMW 328is (F30) where the Virginia-based outfit has become a routine winner and Championship contender.

BimmerWorld Awarded Two Top Ten Finishes in Thrilling Watkins Glen Continental Tire SportsCar Challenge Race

BimmerWorld Awarded Two Top Ten Finishes in Thrilling Watkins Glen  Continental Tire SportsCar Challenge Race

Surviving a first-lap melee and hard charging drivers were key components to BimmerWorld Racing’s two Top Ten finishes in the IMSA Continental Tire SportsCar Challenge race at Watkins Glen International today.

Round 4 of the 2016 Continental Tire SportsCar Challenge boasted a field of nine Grand Sport (GS) and 27 Street Tuner (ST) class entries on a gorgeous summer day in the Finger Lakes Region of upstate New York. However, a storm of cars collided on the first lap and sent numerous cars to the pits for repairs.

Starting driver Tyler Cooke, who was competing with a broken wrist, in the No. 84 OPTIMA Batteries BMW 328i avoided the early fracas but had a minor contact with a Porsche Cayman, yet still drove to the lead. After a restart, traffic clustered together and the challenge was on to keep the tires at optimum capability while battling for position. James Clay was able to bring the BMW home in sixth place, an impressive finish that saw Porsche Caymans dominate four of the top five position at the 3.4-mile, 11-turn road course.

Jerry Kauffman and Kyle Tilley, drivers of the No. 81 BimmerWorld BMW 328i, saw their best finish of the 2016 season when they crossed the finish line in 10th position in the two-hour and 30-minute race. A strong performing F30 car and heads up driving by both racers permitted the duo a strong performance in a challenging race for many competitors.

James Clay, Team Owner and driver, No. 84 OPTIMA Batteries BMW 328i (F30 chassis):
“It was not the way you want to start a race where you have back to backs [races}. That was crazy, but it worked out well enough for us. We kept our noses clean on the BMW front, and we made it through the mess. We backed up a little in doing so, but we found our way to the front and hung out there. Before the restart, we were cruising for a really good finish. When things got bunched back up we worked the tires pretty hard to maintain and gain the positions that we had, and it took them too long to warm back up. It got a little bit rushed there at the end, and we couldn’t fend off some of the other guys. Two top tens and a perfectly clean car, so I’ll take that! I feel so bad about the Porsche guys. One got caught up in the incident at the beginning and another one just in a lapped traffic deal. That’s racing, but that’s not the way you want to start out. One [car] is pretty banged up, but we’ll get it together and all be ready for the next race.”

Tyler Cooke, driver, No. 84 OPTIMA Batteries BMW 328i (F30 chassis):
“The first lap was quite interesting with the crash that happened right in front of me. I can’t really say what happened. It just looked like a whole bunch of cars trying to go into a two-wide zone. So, I was happy we were saved from that, but then we had contact going into Turn Ten. That was very unfortunate for both me and the No. 22, but that happens in racing. I’m happy I was able to race with a broken wrist. I’m happy I was able to get to the lead and hand over the car to James in the lead. James did a great job, and we can’t complain with a sixth place finish because that’s good for points, and we can’t wait to go to Canada next weekend and see what happens.”

Kyle Tilley, driver, No. 81 BimmerWorld BMW 328i (F30 chassis):
“It was Jerry’s and my highest place finish in the Continental Tire Series. The balance of the car went away from us slightly on a full fuel load, but it eventually came back to us at the end. We need to have a look at better ways around that, but overall it was a very successful race weekend and the car is still in one piece. Jerry did a great job and missed all the carnage at the start, and he drove back up and was running sixth or seventh when he handed the car over to me, which was a great job.”

Jerry Kaufman, driver, No. 81 BimmerWorld BMW 328i (F30 chassis):
“The start of the race was interesting. I ended up starting on the right side of the track and one of the cars a few rows in front of me checked up and must have missed a shift or something. I couldn’t pass him before the start/finish so the whole column on the left side went past and, per the rules, you’re not allowed to pass anyone in front of you, so I dropped back a few spots. I saw the carnage happening in front going up the esses and managed to avoid that, and at the restart, from pretty far back, I managed to make it thru a lot of traffic. The car was really well hooked up. As the fuel load dropped the car kept getting faster and faster. It was actually a shame to come in when we did because the car kept getting faster. I know Kyle had kind of a rough start at the end because he had to go out on a full fuel load with fresh tires with no heat in them and all that extra weight, so he battled a car that I didn’t have to. It was kind of a shame we had to come in as early as we did, but we didn’t want to get caught out on a yellow and get put a lap down. It was still a good finish. It was pretty clear the {Porsche] Caymans had a performance advantage at this track. I’ll take a Top Ten any day.”

The Continental Tire SportsCar Challenge race will be broadcast on a tape-delayed basis on Fox Sports 1 from 9:00 a.m. to 11:00 a.m. EDT on Sunday, July 10.

The next event, Round 5, is next week, July 8-10, at Canadian Tire Motorsports Park (Mosport) in Bowmanville, Ontario.

FOLLOW BIMMERWORLD AT: https://www.facebook.com/bimmerworld

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ABOUT: BimmerWorld is renowned as a leader in BMW aftermarket and tuning expertise, and competes in the Continental Tire Series with a pair of BMW 328is (F30) where the Virginia-based outfit has become a routine winner and Championship contender.

BimmerWorld Collects Top Five Finish After Second Pole of Season at Laguna Seca

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The Continental Tire SportsCar Challenge weekend started right for the BimmerWorld Racing team when team owner/driver James Clay qualified the No. 84 OPTIMA Batteries BMW 328i on the pole for the two hour and thirty minute race, Round 3 of the 2016 Continental Tire Challenge series. This was the second pole for the Virginia-based BMW aftermarket and tuning specialists’ team with their relatively new F30 chassis. Teammate Tyler Cooke collected a pole at Sebring International Raceway in March.

Clay and Cooke drove a strong and lively race, where they stayed in the Top 5 the entire race other than when they pitted for a driver change, tires, and fuel. Even with Clay having a touch of the flu, he drove smart and delivered a fast car to Cooke. Despite a spirited on-track battle, Cooke brought home the No. 84 F30 in fourth place in class.

The results of the No. 81 BimmerWorld BMW 328i of Jerry Kauffman and Kyle Tilley with 20th place in the ST class did not show the strength of the car at the start of yesterday’s race, and contact with another car during the race provided challenges that caused Tilley to have to preserve the car to finish and get needed points towards the 2016 championship.

James Clay, Team Owner and driver, No. 84 OPTIMA Batteries BMW 328i (F30 chassis):
”We’re really happy about the race. The car was good. I ran a good stint despite struggling with a little flu, so I was really happy about it given the situation. We’re always hurting a little bit on a pit stop because we have a long fuel fill, based on the fuel usage of the car, but the guys did an awesome job and were flawless. Tyler drove an awesome race. We would have liked to have been on the podium, but it’s not so bad being in fourth.”

Tyler Cooke, driver, No. 84 OPTIMA Batteries BMW 328i (F30 chassis):
“We had a really good race. James got the car in the Top 3, which worked out in our favor. The team did a great job, and I got in for a green flag pit stop with driver change, tires, fuel all going smoothly. We had a really great race going between me, Jerry Mosing and Eric Foss. If you could watch the in-car camera footage of Eric or me, it was really sideways. I have a lot of respect for Eric and have looked up to him for years. It was really cool to get to race against him. We had a very good battle going on into the esses. I moved in front of him, we touched and I went sideways, and it was a good ol’ hard-racing battle to the end, which fans love to see. I wasn’t happy after the hit, but it’s racing at the end of the day.”

Kyle Tilley, driver, No. 81 BimmerWorld BMW 328i (F30 chassis):
“I don’t know whether we broke something or bent something in the rear but we had contact with a car that was a lap down on us. After that there was this crazy knocking noise every time the car was loaded, would transfer, and then become unloaded. So it became a case of damage preservation to get to the finish and score what points we could. It was a frustrating day, but at least our sister car had a good result. So onwards and upwards, we’ll go out again next race and see what we can do, but definitely it was a frustrating race, for sure.”

Jerry Kaufman, driver, No. 81 BimmerWorld BMW 328i (F30 chassis):
“My race stint went really well. We had a really good start. The track temperatures were up so we had a little less grip. I tried to save the tires as long as I could because I knew they would come into play later in the stint. Rather than gaining places, which is what I did early at Daytona and Sebring, I held off and then pulled all my places at the end of the stint so Kyle could get in the car and do some work. Unfortunately, he had some contact and we didn’t finish as well as we would have otherwise but, the strategy was there. It was strong and the team gave us a good car. It performed much better today than it did all weekend so I’m really happy with it.”

FOLLOW BIMMERWORLD AT: https://www.facebook.com/bimmerworld

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ABOUT: BimmerWorld is renowned as a leader in BMW aftermarket and tuning expertise, and competes in the Continental Tire Series with a pair of BMW 328is (F30) where the Virginia-based outfit has become a routine winner and Championship contender.

BimmerWorld Makes History With BMW F30 Pole And Podium At Sebring IMSA Race

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Three seasons of intense development with BMW’s turbocharged F30 (328i) platform by Virginia-based BMW tuning and aftermarket experts BimmerWorld paid off with a thrilling drive to third place in Sebring last weekend.

The accomplishment by BimmerWorld team owner/driver James Clay and his teammate Tyler Cooke, who earned pole position at the legendary Florida road course, marked the first pole and podium for the four-cylinder turbo BMW F30 in worldwide pro racing competition. Those firsts were only made possible by BimmerWorld’s incredible staff of technicians who overcame adversity on two occasions to help make history.

A broken fuel injector triggered a fire during testing on Tuesday with Clay behind the wheel of the No. 84 OPTIMA Batteries BMW 328i, which necessitated a significant amount of repair work before Cooke was able to earn the F30’s maiden pole position.

“I was pulling into pit lane after doing an installation lap and as I lifted off the gas, a lick of flame came out from the hood and I deployed our Lifeline fire system as I pulled it into our pit box to get things under control, and our crew made sure we ended the fire. While I was fine and safe, the car was damaged,” Clay said. “It took a lot of hours to get back to the place where Tyler could go out and show the BimmerWorld F30’s capabilities.”

More drama would emerge after qualifying when it was determined the No. 84 OPTIMA Batteries BMW would require an engine change. Per the rules in IMSA’s Continental Tire Series, the change meant BimmerWorld would surrender its first-place starting position. Cooke faced the incredible challenge of starting last in a field of 36 cars—26 belonging to the Street Tuner class where the 328is compete.

Rewarding the BimmerWorld crew’s tireless efforts was a clear motivation for Cooke who charged from the back of the field to a high of second place in ST before handing the car over to Clay, who fought among the leaders and secured an amazing third to thrust the OPTIMA Batteries BMW onto the podium.

“BimmerWorld has been committed to developing the F30 from the beginning and it was fantastic to have that work rewarded with Tyler’s pole and finishing the race on the podium,” Clay added. “I’m even more proud of our team and everything they did to make this possible. And there’s more to come. We know winning is on the horizon.”

The Sebring event ranks among Cooke’s finest overall performances as a young professional racecar driver on the rise.

“The fire put us behind, but I can’t say enough how proud I am of the team for putting in a lot of hours and a late night to get the car rebuilt,” said Cooke. “Qualifying came on Thursday and it was great to see the team so happy after receiving the pole. It was very unfortunate to have the engine changed, but James and I knew we had a pace to get through the field.

“On the start I looked for any and every gap to make passes, but without putting the car in danger. James got in and had an excellent stint to bring the car home third. The best part about the weekend was the history we made. This platform has never sat on the pole nor gotten a podium in the world and I’m happy James and I could do it. I’m proud of the team for all the hard hours over the years to get us there.”

The sister No. 81 BimmerWorld BMW driven by impressive rookie Jerry Kaufman and Kyle Tilley was also gripped by misfortune in the days leading up to the race. For Kaufman, a rookie in the series, the pre-race problems were mitigated by a strong qualifying performance and a combined effort in the race that saw the car finish 13th.

“I did surprisingly well in qualifying, but it was a very hot race,” Kaufman said. “The heat took some power out of the turbocharged engine and I worked the rear tires too hard early in the race.  Once they got hot there was no way to get the tire temps back down, and it became a fight to keep the car on track.  Congrats to the 84 car; those guys did an excellent job managing their car, and they got a great result because of it.  The BimmerWorld team did an amazing job despite problems thrown at them.  This team continues to impress me.”

Added Tilley: “It was a tough week for us in the 81, and Jerry’s effort in qualifying was fantastic giving the challenging circumstances. I was able to drive the car from 23rd to 13th, the crew did a great job of turning our weekend around, and we were able to get some solid points in the bag. Onwards and upwards!”

FOLLOW BIMMERWORLD AT: https://www.facebook.com/bimmerworld

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ABOUT: BimmerWorld is renowned as a leader in BMW aftermarket and tuning expertise, and competes in the Continental Tire Series with a pair of BMW 328is (F30) where the Virginia-based outfit has become a routine winner and Championship contender.

BimmerWorld Leaves Sebring With Another Top-10 Performance

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BMW aftermarket and tuning specialists BimmerWorld experienced two distinct outcomes during their visit to the legendary Sebring circuit in Central Florida for Round 2 of IMSA’s Continental Tire Series.

Fast in the relatively short qualifying session, the high ambient temperature was less kind when it came time to go racing with the team’s turbocharged BMW 328i platform built on F30 architecture. Team owner/driver James Clay and Jason Briedis placed the No. 84 OPTIMA Batteries-sponsored F30 seventh on the grid, and despite running as high as third, sweltering conditions meant the tandem had to settle for ninth at the checkered flag.

The No. 81 BimmerWorld F30 driven by team veteran Tyler Cooke and newcomer Andrie Hartanto lined up 13th and was running strong until being spun by a rival. With time lost as Hartanto sat stationary, the duo was left with an unrepresentative finish of 20th.

“Sebring was a tough race for our turbo cars,” said Clay. “We have been battling high inlet temps since last season, which resulted in some engine failures last year. Looking at the weather forecast going into this race, we knew we were going to have issues if we pushed the power, so we played it safe. It is a real testament to the strength of our BimmerWorld team to take a car that was mid-pack at best over the course of the 2.5-hour race and finish inside the top-10. It was a challenging weekend, but I am proud of the result.”

With BimmerWorld’s on-track efforts paying back to its clients in the form of improved BMW performance parts and services, Clay says even a tough and hot weekend like Sebring will help the company optimize its offerings for F30 owners.

“Turbo cars are tough and very temperature dependent,” he explained. “Both cars executed well in qualifying and gave us our best time of the weekend in the couple of laps we could run before heat soak took over. We are going to take a big swing at cooling these F30 cars off before the next round – that is the solution, and then we can race with pace, consistency, and durability.”

QUOTEBOARD: Sebring Race

No. 81 BMW 328i: Tyler Cooke and Andrie Hartanto

Cooke: The race didn’t go how we wanted it to; Andrie did a great job running in the top-10 until getting taken out and we learned a lot during the race to help us in the races to come.

Hartanto: It was an uphill battle for me, but I’ve learned that we have an amazing team. In spite of the intense heat which forced us to sacrifice power in order to go the distance, the BimmerWorld crew still delivered a car capable of a top-10 finish. I also discovered that the night before my first CTSC race is not the ideal time to showcase my marginal basketball skills; especially not with a group of highly competitive drivers and definitely not when you end up with a bruised bum, a torn-up elbow and a trip to the ER for some stitches! I realized that our race pace is very strong as we made up a lot of ground after starting from 13th on the grid. I also experienced how quickly those places can be lost when you get hit and spun around. Tyler did a great job closing out the race and ensuring that we obtained some valuable data. It was a great first race and I’m really looking forward to my home race at Monterey!

No. 84 OPTIMA BMW 328i: James Clay and Jason Briedis

Briedis: Considering we were 22nd and 23rd in average fast lap analysis during the race, gutting out a ninth-place finish shows the determination and depth of our team. The heat didn’t help our cause, but we learned a lot and hope to remedy some things before our next race in Monterey.

Clay: Jason did an awesome job with qualifying and in his opening laps before heat soak set in. I was proud of my drive even though we didn’t have the power or pace to do much. Wayne’s pit call was perfect and team execution was spot on. I am super excited to take this strength of team into a weekend with more normal temperatures where we can produce the deserved result!

FOLLOW BIMMERWORLD AT: https://www.facebook.com/bimmerworld

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ABOUT: BimmerWorld is renowned as a leader in BMW aftermarket and tuning expertise, and competes in the Continental Tire Series with a pair of BMW 328is (F30) where the Virginia-based outfit has become a routine winner and Championship contender.

BimmerWorld Takes Top-5 in Season Opener at Daytona

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Round 1 of the 2015 Continental Tire Series Championship at Daytona International Speedway almost went according to plan for the BMW aftermarket and tuning experts at BimmerWorld. The team’s new F30-based 3281 turbos were plenty fast as team owner/driver James Clay and co-driver Jason Briedis qualified second and finished fifth in the 2.5-hour endurance race piloting the No. 84 OPTIMA Batteries-sponsored entry.

The sister No. 81 BimmerWorld BMW 328i driven by Tyler Cooke and Andrie Hartanto was less fortunate, succumbing to fuel supply-related issues before the green flag waved. Daytona left Clay and the BimmerWorld program with a glimpse of the F30’s capabilities against the opposition, and a renewed sense of determination to place both cars inside the top-5 at the next race in March.

“The F30 BMWs are going to be contenders all year, and it was good to see them come out strong at Daytona,” said Clay. “I am happy that our new partners at OPTIMA Batteries had a strong finish in the No. 84 car, and personally quite satisfied with that drive, but I know we should have had the sister car right beside us, and that is disappointing. We have two months until the next round, and we won’t be resting until everything is sorted.”

QUOTEBOARD: Daytona Race

No. 81 BMW 328i: Tyler Cooke and Andrie Hartanto

Cooke: We didn’t come out of Daytona in the ideal situation but everyone has one bad race and hopefully we got that out of the way and now we can focus forward. I’m looking forward to Sebring because I have many laps on the track and the F30 proved it was fast last year. We might not have made a lot of laps at Daytona but in the laps we did, the car proved it had the speed. Sebring will be a race for us to get back in this Championship and BimmerWorld has never been a team to settle for second.

Hartanto: In the end it is racing and stuff happens, and all I want is to represent my sponsors to the best of my ability. We will have an uphill battle from now on and can’t afford any more issues. My feeling with the team is positive and I’m sure that we can bounce back. Sebring is one of the toughest tracks to learn, however, but we have more than a long break which I will use to train myself thoroughly.

No. 84 OPTIMA BMW 328i: James Clay and Jason Briedis

Clay: The track had less grip mid-corner than it had previously all weekend, and it made the corners run between gears, which was a little tough to work with. Overall though, the winter improvements in the car’s handling were evident and I am very happy with a good start to the season.

FOLLOW BIMMERWORLD AT: https://www.facebook.com/bimmerworld

STAY UP TO DATE WITH BIMMERWORLD NEWS AT: http://www.bimmerworldracing.com

ABOUT: BimmerWorld is renowned as a leader in BMW aftermarket and tuning expertise, and competes in the Continental Tire Series with a pair of BMW 328is (F30) where the Virginia-based outfit has become a routine winner and Championship contender.

BimmerWorld, OPTIMA Team Up for 2015 Continental Tire Season

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The BMW aftermarket and tuning experts at BimmerWorld will carry the branding, support and technical know-how of OPTIMA batteries and chargers as the team races into its sixth season of competition in IMSA’s Continental Tire Series.

The most obvious connection between BimmerWorld and OPTIMA will be found with the custom livery carried by the turbocharged No. 84 BMW 328i driven by team owner James Clay and co-driver Jason Briedis at each of the 10 Continental Series events this year, yet the burgeoning partnership involves more than OPTIMA logos on the No. 84 and smiling for the TV cameras.

OPTIMA’s batteries will obviously power BimmerWorld’s BMWs, but as Clay explains, the relationship—and information exchange—between both companies goes far deeper than simple product usage.

“I joined OPTIMA in their brand ambassador program in 2014, which gave me the opportunity to go through technical training on their products, as well as become more familiar with the people and processes behind the brand,” said Clay. “Batteries are so often thought of as the black plastic box in the trunk that somehow make the car start, but there is much more than that to them once you actually get familiar with the inner workings, and OPTIMA leads the field in producing a truly premium product.

“I am constantly looking for premier technical partners that give us the absolute best product for our grueling conditions that keep our cars on track and winning, and OPTIMA is a perfect fit for our team in this regard.

OPTIMA Director of Marketing Cam Douglass says they’ve found the right fit with BimmerWorld to promote the brand’s expanding line of offerings.

“Our Brand Ambassador program does extensive research to find true market leaders among a wide range of enthusiast niches, and when looking for a leader among the European performance enthusiasts, BimmerWorld really stood out to us,” he said. “James and his team have an outstanding and well-earned reputation for excellence across the board, from product quality to customer service, all the way to their performance on the track, and we were proud to learn that they were fans of our OPTIMA products too.

“Once James had completed our Brand Ambassador training and we’d spent some time with him, we knew we wanted to align ourselves with the BimmerWorld team. This sponsorship is a great way to do that, and we are confident this relationship will be beneficial to everyone involved.”

Part of the new relationship between BimmerWorld and OPTIMA will see a continuation of Clay’s commitment to bringing race-proven aftermarket items to his customers.

“We are constantly trying to improve everything we do, and by working directly with James and the BimmerWorld team, we really hope to improve the entire OPTIMA experience for BMW owners,” Douglass explained. “We appreciate James’ efforts to make it easier for BMW enthusiasts to equip their cars with OPTIMA products and we’re hoping to make that even easier in the future.

“Our charging and maintenance products have proven to be popular with competition enthusiasts already, and by seeing our Digital Chargers in use on all the BimmerWorld team vehicles, fans of the series who may not be familiar with the benefits of keeping your battery fully charged at all times can learn from the best. If a car isn’t driven daily, it can benefit from our Digital Charging products, and these competition vehicles are proof of that value.”

Clay says BimmerWorld will soon have a range of bespoke options for performance-minded BMW owners to choose from via their website, by phone, or in person at BimmerWorld’s base in Dublin, VA.

“This has been a busy offseason for BimmerWorld with a variety of new initiatives both on track and behind the scenes,” he noted. “In the near future, OPTIMA battery and battery charger products will be available from BimmerWorld, and more importantly, we will be offering direct-fit kits to install OPTIMA batteries in your BMW.

“We have been racing with OPTIMA batteries for many years because we can’t afford to have anything less than complete reliability, and I am pleased to provide the first bolt-in kits for BMWs so you can enjoy the same reliability (and in many cases weight savings) in your street car – without modification!”

About BimmerWorld Racing
BimmerWorld Racing is the research, development, and testing arm of BimmerWorld, a premier North American BMW performance facility. Founded in 1997 by James Clay, BimmerWorld began as a supplier of used BMW parts and quickly grew to offer replacement parts, performance parts and race parts for BMW enthusiasts across the globe. BimmerWorld’s dedication and attention to detail ensures your satisfaction on and off the track. From our racing heritage, we know how critical timely and accurate service is, and customer satisfaction is the fuel that drives our staff of the most dedicated BMW specialists in the industry, with extensive street and racing experience to guide you to the perfect setup for your daily driver or track car. Visit www.BimmerWorld.com for a wide selection of BMW stock, performance, and racing parts, and www.BimmerWorldRacing.com to learn more about the race team and its cutting-edge turbocharged BMW F30s competing in the Continental Tire Series.

About OPTIMA® Batteries
OPTIMA® YELLOWTOP®, REDTOP® and BLUETOP® batteries are available through leading battery distributors globally. When looking for OPTIMA Batteries consumers should look for the unique, colored-top and SIX PACK™ design which OPTIMA is known throughout the world. In 2012, OPTIMA added to its product line with the innovative OPTIMA® Chargers Digital 1200 Battery Charger for all automotive and marine batteries. To find out more information or purchase OPTIMA products consumers may visit www.optimabatteries.com. Consumers can also call 1-888-8OPTIMA (1-888-867-8462) for additional information.

Johnson Controls Power Solutions is the global leader in lead-acid automotive batteries and advanced batteries for Start-Stop, hybrid and electric vehicles. Our 50 manufacturing, recycling and distribution centers supply more than one-third of the world’s lead-acid batteries to major automakers and aftermarket retailers. Through our innovations we are building the advanced battery industry for hybrid and electric vehicles. We were the first company in the world to produce lithium-ion batteries for mass-production hybrid vehicles. Our commitment to sustainability is evidenced by our world-class technology, manufacturing and recycling capabilities.